Which Goyard Colors Are the Most Expensive & How Much You Should Budget for Each
If you aren't aware, you will come to learn that Goyard is one of the most exclusive luxury brands in the world. This is because the brand is so exclusive, that you can't just purchase it online or in any store. Goyard has a long history of staying true to its understated elegance and rarity along with having heritage craftsmanship.
What adds to Goyard’s rarity is that it doesn't rely on advertisement the way other luxury brands do. There’s no online presence either, adding to the allure and mystique of Goyard, especially its highly coveted handbags.
This brings us to the fact that most people’s queries regarding the bags is whether the color of each handbag has a direct correlation to its price or not. Goyard’s categories of colors were divided based on ordinary and special colors, with the more special ones being more expensive. However, there have been some changes in recent years. Here are some things you should know before purchasing a Goyard bag based on color.
Standard vs. Special Colors: How Pricing Used to Work
As we mentioned, in the past, Goyard's prices would be directly correlated to the colors of the handbags with these colors being divided into standard colors and special ones.
Standard colors for any Goyard handbag include Black with a Black Trim and also with a Brown Trim. While special colors included Red, Navy Blue, Yellow, Green, White, Gray and later, Orange.
Since these colors required more time and effort into crafting, they cost more. The handbags and their trims would need to be dyed so if you wanted a bag that had these colors, you would incur a cost increase of anywhere between 20-30%.
However, over the years, especially in the last couple of years, Goyard has changed this. Price is no longer determined by the color of the bag you choose with most Goyard bags costing roughly the same. Of course you will have exceptions when Goyard releases limited edition items or even exclusive ones. What should be noted though that is despite this change by the company, there are still some colors that are highly sought after, and these might be more expensive especially in resale markets.
How Much Do Goyard Bags Cost in Different Colors?
So, by now, you might be wondering how much do Goyard bags actually cost across the different colors they're sold in. Well, we'd like to share that the prices can change depending on the model of the bag, the size and even the region in which you purchase it.
Here's an updated guide of Goyard's most popular bag prices as of 2024:
1. Goyard Saint Louis Tote
This is the most popular tote bag sold by the luxury brand. Prices can range for anywhere from $1710 USD for the small size (PM) to around $1890 USD for the large size (GM).
2. Goyard Anjou Tote
This handbag, especially the one featuring a reversible leather lining is the second most popular handbag sold by the brand. Prices range from about $2780 USD for a small size (PM) to around $3130 USD for a large size (GM).
3. Goyard Artois Tote
This is the third most popular bag by Goyard which looks more structured and comes with a zip. Prices for this bag can range from around $2190 USD for a small size (PM) to around $250 USD for a medium size (MM).
We'd also like to further reiterate the point that Goyard bag prices are now no longer influenced by the color you pick, but if you want a limited edition item then be prepared to pay a higher price. For discontinued colors, you might even end up paying a premium especially if they're really hard to come by and are a vintage item.
Which Colors Are the Most Expensive on the Resale Market?
If you do happen to purchase a Goyard bag from the resale market or are seeking to purchase one, it's worth noting that some bags might be more expensive than others given their colors which could be highly valuable or rare. Here are some colors that will be expensive in these markets:
1. Yellow: This is a special color and is the brand's most distinctive shade, so you will find Goyard yellow accented bags going for an extremely high price, even a premium.
2. White: White might not be a first choice for everyone given that it is a color prone to staining, but since it's a rare color, if you find one in excellent condition on the resale market then expect prices to be high.
3. Gray: This color had previously been discontinued by Goyard, making it a highly sought-after color so price will be high.
4. Green: Goyard bags once featured this color the most as it was considered to be the brands signature color. But, a lot has changed since then so these bags are very hard to come by which would mean they would have a very high price tag.
More than just being a high-end accessory, a Goyard bag is a symbol of classic style and artistry. The brand may not sell its bag with prices determined by its colors, but some of the colors we’ve mentioned here are still in high demand. So, whether you’re purchasing a rare item like a yellow or green Goyard or a limited edition item, be prepared to pay a premium for these handbags. By doing your due diligence and carrying out research, you can get the best price for your handbag especially given that each region has different prices for each of the items. In the end, a Goyard bag is an investment in quality craftsmanship, tradition, and timeless style rather than merely a purchase and it's something that will add to your closet rather than make you break the bank. Owning a Goyard bag regardless of color is owning a luxury item that is still highly sought after and will continue to be in high demand even for years to come.